Advanced Features: How to use Superlinks
Superlinks are a helpful tool for filling in automation gaps based on subscriber interaction with your content.
Essentially, they allow you to add tags, remove tags or update meta fields to a contact record when that contact clicks a specific link!
A use case for Superlinks
Let's say you send out a broadcast email with a call to action (CTA). You want to tag everyone who clicked the CTA link with the tag "Clicked CTA," you would use a Superlink to tag the contact and then redirect them to the intended destination of your CTA.
Create a Superlink
To create a superlink go to Groundhogg > Superlinks and click the [ Add New ] button at the top. A pop-up will appear.
Give your Superlink a name and click the [ Create link ] button.
Select which options you would like applied. You can add tags, remove tags or update meta data to the contact when they click the link.
Edit a Superlink
If you want to change the target URL or the options with a Superlink search it by name and click on it in the table on the right.
You can then edit any Superlink settings.
Embed a Superlink
You can use Superlinks anywhere on your site!
- Broadcast emails
- Funnel emails
All you have to do is copy the Source URL or the Replacement Code and use them appropriately.
You can copy the Source URL and use it as a regular link in place of the actual Target URL.
You can also use the replacement code anywhere replacements are accepted.
Note: the replacement code will simply embed the Source URL. There is no functional difference.